Branding Archives - GO.CO Blog

Mistakes to Avoid When Building a Brand

There is no special formula to build a brand, but that doesn’t mean there aren’t certain things that businesses can do to help the process. According to Washington, D.C.-based advertising agency Pappas Group, building a distinctive brand can be as simple as  avoiding...

Building a brand on Bimmer.co

Morgan Linton is a domain name investor and author of the popular blog www.MorganLinton.com. Over the last four years Morgan has focused on turning meaningful domain names into real online brands. Morgan is also one of the founders of Appraiso, a new software platform...

Branding Your Big Idea

Jessica Kupferman is the owner of social media and design firm Digital Stew. Feel free to connect on Twitter, on Facebook or on her website. So you’ve got a brilliant idea, a show-stopper, and you’re ready to light the world on fire? Well, not so fast. First you’ve...