Taco Bell has always thought “outside the bun,” from making #FourthMeal a household term to deep-frying Captain Crunch cereal and filling it with icing – you can always count on Taco Bell to disrupt the status quo. So, when Taco Bell decided to launch a brand new website and “virtual flagship restaurant,” we think it makes all the sense in the world that they decided to go .CO.
Ta.co is “the new way to Taco Bell.” The site enables consumers to fully customize their online ordering experience. Like your nachos extra spicy? Then go ahead and add jalapeños to your heart’s content. Want bacon on that burrito? Taco Bell won’t judge.
The site also features a publishing feed featuring content created by the brand and various collaborators. One such story features Taco “belle” Olivia Mears, a costume designer who makes dresses out of Taco Bell wrappers.
Taco Bell CEO, Brian Niccol, and Vice President of Digital, Tressie Lieberman say that the ta.co team is deeply influenced by startup culture in their approach to business— and is inspired by companies such as Uber who are focusing on mobile ease-of-use and the on-demand economy.
.CO is undeniably the domain of choice for the startups, innovators, risk-takers and rule breakers of the world who are bringing big ideas to life. As preachers of the startup gospel ourselves, we loved learning that ta.co was inspired by the life-changing power of #startuplife!
A very famous taco company once said: “Have Fun. Eat Tacos. Live Mas.” We couldn’t agree more.
As a small business owner, we know that you have a lot on your plate and it isn’t always easy juggling your responsibilities. We’re thrilled to have teamed up with our friends at Google Domains to celebrate National Small Business Week and support entrepreneurs like you. As you probably know, having an online presence is key to helping your business succeed. Get online with the help of Google Domains, a .CO domain and lots of other great resources. Read More >
Did you know that 8.co is one of the shortest domains available? It’s true, it doesn’t get any shorter than one character to the left of the dot and two to the right. The number 8 has very lucky roots in the Chinese culture – it’s actually regarded as the luckiest number. With pronunciation ‘Ba’ in Chinese, the number 8 sounds similar to the word ‘Fa’ which means to make a fortune and contains meanings of prosperity and success. Now, it’s time for write my paper for me you to try your luck with this great domain… Read More >
There are a lot of reasons to be excited about .CO domains at the moment. But one opportunity that hasn’t gone unnoticed is the increased use and sales of .CO premium names. And now, with Afternic gaining access to the entire portfolio of .CO premiums, we are bringing the opportunity to gain commission from the sale of a premium name right to your fingertips. With this announcement – there are 4 things you need to know about .CO premiums & Afternic (because, you know, .CO is turning 4 this year!) Read More >
The .CO Registry is delighted to reveal the global launch of the European Internationalized Domain Names (IDNs) for the .CO namespace. This is the newest batch of languages launched this year and we are simply thrilled. Since January, .CO has launched 15 IDN language tables because we realize IDNs can be an important building block towards creating a multilingual Internet. The accessibility of additional global languages in the .CO namespace is intended to increase local interest and use. Now in our third year and with over 1.5 million domain names under management, .CO has truly become the domain of choice for startups and entrepreneurs around the world.