Tag Archives: Research

New Study Finds: When it Comes to Domain Names – Small Business Owners Can’t Get No Satisfaction


Wakefield Research

Your domain name is often the first thing people will notice and the last thing they’ll remember when they learn about your business online – so it’s important to get it right.  Unfortunately, many small business owners (“SBOs”) have gotten it all wrong.

According to a new national survey conducted by Wakefield Research, and commissioned by .CO, many SBOs either have no Web presence at all – or are dissatisfied with the one they’ve got. Oftentimes they feel they’ve had to settle for a sub-par domain name, and have lost customers and business as a result.  And that’s just the tip of the iceberg. Read More >